INSIGHTS

Speaker:
Jose Becerril, Consultant

EVO NXT was an extraordinary new event concept that went far beyond conventional trade fair offerings - exclusively for the NGP industry - and launched in 2023. An innovative business festival and with a unique mix of information, networking and entertainment. EVO NXT offers everyone the perfect platform for joining forces and driving change in the industry.

Session title: Global nicotine overview: Industry transformation through innovation and sustainability engagement

Session description: Structural decline for cigarette sales is anticipated to accelerate tobacco industry investments in new generation nicotine products and beyond nicotine over the next decades in line with increasing pressure from regulators, the investment community, nicotine users and the society.

As sustainability grows in relevance and consumers lean towards more sustainable lifestyles and expand the horizons, tobacco companies are growing their product portfolios with new tobacco propositions using reduced-risk claims and adopting new sustainability initiatives to influence purchases and respond to increasing social and legal scrutiny.